GCB Bank launches deposit mobilisation campaign
The GCB Bank PLC has launched a customer-focused deposit mobilisation campaign dubbed the ‘PA to PA’ campaign, aimed at rewarding customers for their loyalty to the bank over the years.
Under the campaign launched on Monday, expected to last for five months, both existing and new customers will have the chance to be part of selected individuals to have a fully paid expenses trip to watch the Black Stars at the global football festival.
According to the Liability Product Manager, Mr Richard Wobil, for an individual to qualify to be selected, he or she must build up points by depositing multiples of GH¢ 300 for a month over the five months period of the campaign.
He noted that monthly draws would be held for the first four months with ten winners each, with the grand draw taking place in the fifth month, where there would also be ten winners.
However, Mr Wobil indicated that out of the ten winners of the grand draw, five winners would have an all-expense paid trip to the global football festival.
Additionally, he said that four out of the five winners that would have an expenses-paid trip to the global football festival would be based on the number of points they accumulate.
“So, one person who is the first in the grand finale will be someone who will come out of a draw, which will be run on the Caritas Lottery Platform of the National Lottery Authority (NLA), and the next four will be the top four people with the highest points,” Mr Wobil explained.
He said that there would be various prizes to be won by individuals who participate in the campaign, including home appliances, adding, “When you win in one month, you are not eligible to win another month but you are eligible to win in the grand finale.”
The Executive Head, Retail Banking, GCB Bank PLC, Mr Sina Kamagate, in a media interview, expressed gratitude to its customers for their loyalty to the bank.
BY BENJAMIN ARCTON-TETTEY
🔗 Follow Ghanaian Times WhatsApp Channel today. https://whatsapp.com/channel/0029VbAjG7g3gvWajUAEX12Q
🌍 Trusted News. Real Stories. Anytime, Anywhere.
✅ Join our WhatsApp Channel now! https://whatsapp.com/channel/0029VbAjG7g3gvWajUAEX12Q
